Labubu Keychains: Essential Collectibles and Custom Gift Analysis

In contemporary pop culture and collectibles, these adorable little monster characters have become an undeniable phenomenon. As one of POP MART’s most popular IPs, Labubu—a small monster with pointed ears and serrated teeth—has rapidly captured the hearts of global fans through its unique design and rich emotional expressions. Labubu keychains, as portable art pieces of this IP, are not only practical everyday accessories but also treasured collectibles sought after by enthusiasts. Whether they’re limited official releases or personalized custom versions, these exquisite pendants embody fans’ love for the character and the joy of collecting.

The Origin and Popularity of Labubu Keychains

This beloved character was born from the creative inspiration of Hong Kong designer Kasing Lung. Initially created as an art series called “The Monsters,” Labubu quickly evolved from a paper concept to three-dimensional art collectibles thanks to its distinctive appearance and rich emotional expression. In 2016, Chinese pop toy brand POP MART partnered with Kasing Lung, bringing Labubu into the public eye and sparking a collection craze through blind box formats.
The popularity of Labubu keychains is no coincidence. These compact accessories perfectly combine artistic collection with everyday practicality, allowing fans to showcase their appreciation for the IP wherever they go. From the initial basic designs to later holiday-themed limited editions, brand collaborations, and material innovations, the Labubu keychain series has continuously evolved to meet the diverse needs of collectors.
Notably, the popularity of Labubu keychains extends far beyond the Asian market. With the spread of social media and international exhibitions, these miniature art pieces have gained widespread recognition and following in North America, Europe, and other regions. Many international collectors have even formed dedicated communities to exchange collection experiences and trading information about their Labubu keychains.

Appreciation of POP MART Labubu Keychain Series

Over years of development, POP MART’s flagship IP product has launched numerous impressive Labubu keychain series. Each series features unique themes and design concepts, demonstrating the designer’s deep understanding and innovative thinking about this character.

Classic Series

The classic series represents the foundational designs of Labubu keychains, preserving the character’s most original design elements. These keychains typically use PVC or soft rubber materials, featuring Labubu’s signature pointed ears, large eyes, and serrated teeth. The color palette primarily employs vibrant primary colors such as red, blue, and green, making the character more lively and animated. Due to their affordable price and basic collectible value, the classic series keychains have become the first choice for many fans new to collecting.

Holiday Limited Editions

To cater to different holiday atmospheres, POP MART regularly releases holiday-themed limited edition Labubu keychains. For example, the Halloween series features Labubu wearing a pumpkin or ghost costume, while the Christmas series includes Labubu wearing Santa hats or holding gifts. These limited editions incorporate holiday elements not only in their designs but also in packaging and accessories, adding to their collectible appeal and uniqueness.

Material Innovation Series

With technological advancements and evolving consumer demands, POP MART continues to explore new materials and craftsmanship. For instance, plush Labubu keychains use high-quality short plush material, offering a soft touch and greater approachability, while metal Labubu keychains use alloy materials with fine engraving and coloring techniques to present a more refined and premium feel. These material innovations have not only enriched the product line but also provided collectors with more diverse options.

Collaboration Series

POP MART frequently collaborates with other brands or IPs to launch special edition Labubu keychains. These collaboration series typically blend design elements from both brands, creating unique visual effects. For example, collaborations with fashion brands might dress Labubu in trendy outfits, while collaborations with game IPs might transform Labubu into characters from the game. Due to their limited availability and innovative designs, these collaboration series often become highly sought-after items in the collector’s market.

Advantages and Process of Custom Labubu Keychains

With the growth of personalization demands, custom character pendants have become an important segment of the market. Custom Labubu keychains not only satisfy fans’ desire for unique collectibles but also provide businesses and organizations with distinctive brand promotion opportunities.

Advantages of Custom Labubu Keychains

Personalized Expression

Custom Labubu keychains allow fans to adjust elements such as the character’s color, pose, and accessories according to their preferences, creating one-of-a-kind collectibles. This personalized expression not only strengthens emotional connection with the character but also makes collecting more meaningful and satisfying.

Cost-Effectiveness of Bulk Customization

For businesses and organizations, bulk customization of Labubu keychains as gifts or souvenirs offers significant cost benefits. As order quantities increase, the cost per keychain decreases substantially while maintaining high quality and beautiful design. This makes custom Labubu keychains ideal choices for event giveaways, employee benefits, or member privileges.

Brand Promotion Value

Incorporating company logos or event themes into Labubu keychain designs creates brand promotion items that combine artistry with practicality. Due to the popularity of the Labubu character itself, these custom keychains are often kept and used long-term, extending the duration and reach of brand exposure.

Custom Labubu Keychain Process

Design Conceptualization

The customization process begins with clear design conceptualization. This includes determining Labubu’s basic form, color scheme, and whether to add special elements (such as logos, text, or special accessories). Professional design teams can provide multiple design options based on clients’ initial ideas or refine clients’ own design sketches.

Material Selection

Choosing appropriate materials based on budget and usage scenarios is crucial. Common choices include:
  • PVC soft rubber: Flexible, vibrant colors, lower cost
  • Metal alloy: Durable, premium feel, suitable for long-term collection
  • Plush material: Comfortable texture, high approachability, suitable for children or female users
  • Acrylic: Strong transparency, good color expression, lightweight, and practical

Sample Confirmation

Creating and confirming samples before mass production is an essential step. This stage allows for checking whether the design effect, material quality, and size meet expectations, making necessary adjustments as needed. High-quality customization services typically offer free sample production and modifications to ensure final product satisfaction.

Mass Production

After sample confirmation, the process moves to mass production. Depending on order quantity and complexity, production cycles typically range from 2-4 weeks. During this period, professional production teams strictly control quality to ensure each keychain meets design standards and material requirements.

Quality Inspection and Packaging

After completion, products undergo a comprehensive quality inspection, including appearance, functionality, and safety aspects. Qualified products receive elegant packaging, which can be individually packaged or bulk packaged according to requirements, with optional custom packaging designs to increase the product’s overall value perception.
Custom Labubu Keychain Design High-quality custom Labubu keychain collection showcasing various materials and design styles

Procurement Guide for Wholesalers and Convention Planners

For wholesalers and anime convention planners, Labubu keychains represent highly attractive merchandise. Their broad fan base and collectible value make them ideal choices for sales and promotion. Below are professional recommendations on effectively procuring and selling Labubu keychains.

Supplier Selection

Choosing reliable suppliers is the first step to successful procurement. Ideal suppliers should possess the following qualities:
  • Official authorization or legitimate channels, ensuring product authenticity
  • Diverse product lines to meet different customer group needs
  • Stable supply capacity to handle large-volume orders
  • Reasonable pricing and flexible payment terms
  • Good after-sales service and problem-solving mechanisms
Wholesalers are advised to establish supply relationships through industry exhibitions, professional platforms, or direct contact with official distributors, avoiding potential counterfeit products from unofficial channels.

Quality Control

The quality of Labubu keychains directly impacts customer satisfaction and brand reputation. Effective quality control measures include:
  • Requesting samples before ordering to personally inspect product quality
  • Clearly defining quality standards and acceptance conditions in procurement contracts
  • Implementing batch-by-batch acceptance to ensure each batch meets standards
  • Establishing customer feedback mechanisms to promptly identify and resolve quality issues
For custom products, special attention should be paid to design fidelity, material consistency, and functional integrity.

Price Negotiation

Reasonable procurement pricing is key to ensuring profit margins. Price negotiation techniques include:
  • Thoroughly understanding market conditions to establish price reference benchmarks
  • Negotiating tiered pricing based on purchase quantities to secure volume discounts
  • Considering long-term cooperation relationships to obtain favorable annual procurement terms
  • Flexibly utilizing payment methods, such as prepayment discounts or on-time payment rewards
  • Including hidden costs like transportation, insurance, and tariffs in negotiation scope
For convention planners, exploring sponsorship cooperation models by offering booth space or promotional opportunities in exchange for more favorable product pricing is also an option.

Inventory Management

Effective inventory management can reduce costs and improve operational efficiency:
  • Forecasting demand for different styles based on sales data and market trends
  • Applying “first in, first out” principles to ensure product freshness
  • Implementing special management for limited or special editions to protect their collectible value
  • Establishing inventory alert mechanisms to avoid stockouts or overstocking
  • Conducting regular inventory counts and assessments to adjust procurement plans promptly

Sales Strategies

Based on the characteristics of Labubu keychains, the following sales strategies can be employed:
  • Creating scarcity: Emphasizing the uniqueness and collectible value of limited editions
  • Bundled sales: Pairing with other related products to increase transaction value
  • Member priority: Offering new product pre-orders or special discounts to loyal customers
  • Themed displays: Planning themed sales activities based on holidays or trending topics
  • Social media marketing: Leveraging fan communities and KOL influence to expand impact

Our Custom Labubu Keychain Services

As professional keychain customization suppliers, we provide high-quality Labubu keychain customization services for wholesalers, convention planners, and anime enthusiasts. Our products and services offer the following unique advantages:

Complete Customization

We provide end-to-end customization services from design to production. Whether you need to simply add a logo or create an entirely new Labubu image, our design team can turn your ideas into reality. Every detail, from expressions and poses to color schemes, can be adjusted according to your requirements.

Free Design Service

We understand the importance of excellent design. Therefore, we offer free design consultation and proposal creation for all clients. Our designers are not only familiar with Labubu’s styling characteristics but also understand market trends and consumer preferences, enabling them to provide professional advice and creative support.

Diverse Material Options

Based on different usage scenarios and budget requirements, we offer various material choices:
  • Premium metal alloy: Refined and durable, suitable for high-end gifts and collections
  • Quality PVC soft rubber: Vibrant colors, flexible modeling, suitable for mass markets
  • Selected plush materials: Soft touch, high approachability, popular among young people
  • Eco-friendly acrylic: Strong transparency, lightweight practicality, high cost-effectiveness

Bulk Production Advantages

We possess advanced production equipment and a professional manufacturing team capable of efficiently handling large-volume orders while guaranteeing the quality of each product. As order quantities increase, we offer graduated preferential pricing plans to help clients maximize cost-effectiveness.

Quality Assurance

Every Labubu keychain we produce undergoes strict quality testing to ensure design fidelity, material safety, and functional reliability. We provide quality guarantees for all products and promise timely resolution or replacement for any issues.

Fast Delivery

We understand the importance of timing, especially for convention planners with specific event dates. We have optimized our production process to offer industry-leading delivery speeds while maintaining quality. For urgent orders, we also provide expedited service options.

Collectible Value and Maintenance Tips for Labubu Keychains

As collectibles combining artistry and practicality, metal commemorative items hold a unique position and value in the collector’s market. Understanding their collectible value and proper maintenance methods can help collectors better appreciate and protect these precious small items.

Collectible Value Analysis

Scarcity of Limited Editions

POP MART frequently releases limited edition Labubu keychains, typically with clearly defined release quantities and numbering. Over time and with market changes, the prices of these limited editions often increase significantly. For example, some early limited edition Labubu keychains now fetch 5-10 times their original price in secondary markets.

Uniqueness of Designer-Signed Versions

Labubu keychains personally signed by Kasing Lung possess extremely high collectible value. These products are usually released at special events or exhibitions in very limited quantities, making them true collector’s treasures.

Market Performance of Collaboration Editions

Collaboration edition Labubu keychains with well-known brands or IPs often attract a broader collector base, with corresponding increases in market value. Particularly, those collaborating with internationally renowned brands maintain stable collection demand globally.

Overall Value of Complete Series

For series collectors, owning the complete Labubu keychain series holds greater value than individual collections. For example, complete holiday series or themed series typically have higher overall value in secondary markets than the sum of individual pieces.

Maintenance Tips

Maintenance Methods for Different Materials

  • PVC Soft Rubber Material: Avoid prolonged exposure to sunlight to prevent discoloration or deformation; regularly wipe gently with a slightly damp soft cloth to remove dust; avoid contact with oily substances to prevent material softening or sticking.
  • Metal Material: Avoid prolonged contact with water or chemicals to prevent oxidation or corrosion; use professional metal cleaners for regular cleaning to maintain shine; apply a thin layer of anti-oxidation agent to extend protection time.
  • Plush Material: Avoid washing with water to prevent deformation or color fading; use professional dry cleaning sprays for cleaning; regularly brush gently with a soft brush to keep plush fluffy; avoid flattening during storage.

Display and Storage Suggestions

  • Display Methods: Use professional acrylic display cases or hanging display racks to both protect keychains and facilitate appreciation; avoid direct sunlight to prevent fading.
  • Storage Environment: Maintain a dry, ventilated, light-avoiding environment, ideally with temperatures between 15-25°C; avoid direct contact with other metal items to prevent scratching.
  • Organization System: For large collections, use categorized storage boxes or specialized collection albums for management and protection; preferably package each keychain separately to avoid mutual friction.

Balance Between Use and Value Preservation

For collectors who want both to collect and use their items, recommendations include:
  • Keeping precious or limited edition keychains primarily for collection, avoiding daily use
  • Using regular versions moderately, but being careful to avoid violent impacts or friction
  • Purchasing duplicates—one for collection preservation and one for daily use

Conclusion

Labubu keychains, as representative works of pop culture and art collection, not only meet people’s needs for practical accessories but also carry collectors’ pursuit of art and emotional attachment. Whether they are limited edition series officially released by POP MART or uniquely customized versions, each Labubu keychain is a small work of art worthy of careful protection and collection.
For wholesalers and convention planners, Labubu keychains offer highly attractive business opportunities; for ordinary consumers, they represent ideal choices for displaying personality and interests; for collectors, they constitute collection objects with both investment and emotional value.
We sincerely invite you to explore more Labubu keychain series or consider customizing your unique design. Whether for personal collection, gift-giving, or business promotion, Labubu keychains can bring you satisfying experiences and value.
Browse our product catalog now to discover more excitement!

Frequently Asked Questions

Labubu keychains offer various material options depending on different series and purposes. The most common include PVC soft rubber material, which is soft with vibrant colors, suitable for daily use; metal alloy material, which is durable with a premium feel, suitable for collection and high-end gifts; plush material, which offers comfortable texture with strong approachability, popular among young people and women; and acrylic material, which features strong transparency, lightweight practicality, and affordable pricing. Different materials have their own characteristics and applicable scenarios, allowing selection based on personal preferences and needs.

The minimum order quantity for custom Labubu keychains varies by supplier, typically ranging from 50-100 pieces. For simple customization (such as adding logos or changing colors), the minimum order quantity may be lower; for fully customized designs (such as entirely new shapes or special materials), the minimum order quantity may be higher. Our service supports flexible ordering plans and can provide the most suitable solutions based on clients’ specific needs and budgets. For large-volume orders, we also offer tiered pricing discounts to help clients maximize cost-effectiveness.
Due to their cute image and practical functionality, Labubu keychains are suitable as gifts for various occasions: as souvenirs or employee benefits at corporate events; as special gifts at conventions or fan gatherings; as prizes or mementos for school or club activities; as seasonal gifts for holiday celebrations (such as Christmas or Halloween); as giveaways for brand promotion activities; and as gifts for personal collection exchanges. Custom versions of Labubu keychains can be personalized according to specific occasions and target audiences, adding uniqueness and commemorative significance to the gifts.
Metal Labubu keychains require special maintenance methods: avoid prolonged contact with water, sweat, or chemicals to prevent oxidation or corrosion; regularly use professional metal cleaners to gently wipe away fingerprints and stains; apply a thin layer of anti-oxidation agent or specialized metal protectant to extend protection time; store in a dry, ventilated environment to avoid moisture; avoid direct contact with other metal items to prevent scratching; if slight oxidation occurs, use professional metal polish to restore shine. Proper maintenance can keep metal Labubu keychains in good condition for extended periods, prolonging their lifespan.